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"A 10-nation study that surveyed information technology (IT) decision makers and end users in 10 countries, released on Wednesday, said 52% of organizations prohibit the use of social media applications or similar collaboration tools at work. India, with 96% of its IT decision makers admitting to prohibiting the use of these tools in the workplace, ranks on top in viewing these tools through the security prism, followed by the UK, Italy and Japan."
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It's the comments that are interesting here…
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"The FT iPad app will be sponsored at launch by Hublot, the watchmaker, subsidising a two-month free access period," reports the paper itself – a far cry from its usual, and growing, subscription-only option. "
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To verify and contextualise, to digitise, to empower and connect.
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"People in companies now realize web marketing success comes from creating content-rich web sites, videos, podcasts, photos, charts, ebooks, white papers and other valuable content. "
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"As reach no longer differentiates major digital properties, we're examining new traffic metrics that frame a richer understanding of the visitor segments that comprise these large web populations. Branded traffic is one such measure, illuminating a publisher's true following. These recurring visitors weave content engagement and advertising ROI into our communities.* And consequently, this core readership is the audience segment for whom a publisher's halo is brightest and for whom brand marketing is most effective."
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“I think honestly, a better marketing strategy would be to show the specific audience that a local paper would attract,” he added. “Local papers matter to a community.”
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"Third, the blogs are being integrated as regular content, so the "Our blogs: Join the conversation" section has been removed. They are now just featured as regular content, one in one with articles. "
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"Companies like ConciseClick, VideoClix, and Clikthrough are reporting extraordinary engagement rates and purchase rates when using the clickable capabilities. "
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"Using a technique called transcranial magnetic stimulation – in which magnets are used to disrupt neural activity in specific parts of the brain – scientists managed to "turn off" people's moral centers."
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"Now, for the first time, the company is recommending individual tweets, by harnessing the power of its user base to algorithmically show which ones are interesting. The new Top Tweets account, which will be featured on a new Twitter home page that’s currently being tested, shares a small sampling of popular tweets."
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"Would-be Gleeks between the ages of 16 and 26 can submit their audition video either by uploading their own pre-recorded video or choosing from a selection of MySpace Karaoke Glee hits on the Glee Auditions Official MySpace Profile."
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"If you’re planning on buying an iPad when it goes on sale this Saturday, you have some deciding to do. Unlike the iPhone, there are six different versions of the iPad, ranging in price from $500 to $830."
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"Facing their toughest challenge in generations, British news publishers are sniping at each other like schoolgirls in the playground…"