Landing pages, like any other part of your online marketing arsenal, need goals. Without concrete, specific goals, there’s no way to create an effective page. Your goal should be clear before you begin designing your page.

Such a deal would be an excellent move for Sky as regards multimedia customer retention and acquisition – Sky would offer its 2.8 million fixed-line broadband customers out-of-home broadband on The Cloud’s pay-to-acces network.

It is doubtful that anyone other than Murdoch would tolerate the sort of losses The Times has incurred over the last few years (combined losses for the Times and Sunday Times were £87m the year before last and £50.2m last year)

As tempting as it is to gloat over Demand Media's misfortune, the Google announcement might have severe consequences to all publishing. The company doesn't identify the sites it considers to be "low quality." One of the things Google will attack are sites and pages with "repeated spammy words—the sort of phrases you tend to see in junky, automated, self-promoting blog comments."

The BBC today confirmed that 360 staff in the corporation's online operation are to lose their jobs as the department's budget is cut by 25% to £103m by 2013.

"The best way to provide this in the longer term, we believe, is to move to a subscription model – and at £2.99 for six months and £3.99 for 12 months, we believe the new app represents excellent value for money."

Channel 5's ill-fated teatime magazine show Live from Studio 5 will be axed next month as owner Richard Desmond looks to a TV spinoff of his celebrity gossip magazine OK! to deliver some ratings magic.

What is it? It's a paper-doll-type site that lets you put eyeglasses and mustaches on top of a funny looking baby's face. At least that appears to be what it is; before you can do anything the site says you have to install "a browser plug-in to present an enhanced experience." If you do so, according to the fine print, your browser's default search and home page will be switched to Bing. Once you do so, the affiliate company behind the toolbar, called Zugo, will capture a slice of the revenue whenever you click on a search ad.

Cheezburger said that it currently has 16.5 million unique visitors per month and over 375 million pageviews, and that it plans to become “the largest humor network in the world.” Among the other companies chasing that niche is the Cracked.com network, which is owned by “content farm” Demand Media — a company that has filed to go public in an initial stock offering later this month that could value Demand at over $1.5 billion.

Get the Data allows you to “ask your data related questions, including, but not limited to, the following:

“where to find data relating to a particular issue;
“how to query Linked Data sources to get just the data set you require;
“what tools to use to explore a data set in a visual way;
“how to cleanse data or get it into a format you can work with using third party visualisation or analysis tools.”

Starting in February, anyone post-Baccalauréat (more or less the equivalent of a high school diploma) will be able to apply and only 250-350 students will be accepted per year.

And about three months later he started writing me hate letters.
I had ruined his career and his life. I was responsible for his lack of success after Stanford. If I hadn’t been so demanding and unreasonable in my assignments he wouldn’t have had to cheat.
So I deserved to die.

There has been mounting disquiet among some members of the Frontline Club over the relationship forged between its founder, Vaughan Smith, and Julian Assange of WikiLeaks.

Are You Safe lets you know how safe you are at all times based on your current location within the city.
All it takes is a quick tap to see a threat meter of your safety level along with hyperlocal crime data broken down by type.

The internet is slowly closing in on television as Americans’ main source of national and international news. Currently, 41% say they get most of their news about national and international news from the internet, which is little changed over the past two years but up 17 points since 2007. Television remains the most widely used source for national and international news – 66% of Americans say it is their main source of news – but that is down from 74% three years ago and 82% as recently as 2002.

Half have new full-time jobs, and just over 50% are working as journalists. The rest are in corporate or non-profit communications, business etc.

In simple terms, our efforts to improve client performance for watching TV over the Internet is interfering with the Internet’s own ability to modulate the flow of data traffic to our devices.

Ignoring these comments, I have found my behaviour is exactly the same as Paul's , i.e. increasingly reaching for paid-for, edited research (Which? in the UK) as Google and some of the "comparison" sights (clearly flooded with Spam, Sock Puppets and Sleazeoids) become less and less credible. (Another aside – I had a gift voucher from Amazon, and searching for a book I wanted I found Page 1 was totally full of results for the book on Kindle, which was very irritating – they need to allow one to select e-book and/or book).

If I care enough about your content, you can give it to me on stone tablets in cuneiform and I’ll find a way to use it. If I care a bit, I’ll go where it’s the right combination of easy, affordable and reliable. (But: if you want me to pay, I’d better be making money or having fun somehow.) If I don’t care at all, there is nothing you can do, not even really nice swipe effects, which will make me care.

How cool and quirky are you? Let me know on Facto.me, the latest website where we can overshare about ourselves.

the retailer is now a publisher, rolling out a multichannel network filled with original editorial content spanning everything from how-to videos and gift guides to new-technology primers and behind-the-scenes looks at popular movies.

For brands like Microsoft, Web analytics and research are driving much of the investment into digital media.

“As marketers, we’re getting much more sophisticated about digital marketing as a core part of the mix,” Ms. Troberman said. The company also sees future investment in experiential marketing and social media, which is still an area many marketers are experimenting with.

MySpace is preparing to cut as much as 50% of its 1,100 staff by the middle of the month, according to reports, as the flagging social network struggles with falling revenues and traffic.

While you would likely skip over any commercials from these brands, you might be interested in their perspectives in areas where your interests intersect. Maybe you want to learn about GE's smart grid from the scientists behind it? Perhaps you would enjoy a behind-the-scenes perspective on how a newspaper is assembled every single day from the New York Times? Great things happen when companies leverage their expertise for public interest. It also makes for powerful advertising.

These recipes may be most helpful to journalists who are trying to learn programming and already know the basics. If you’re already an experienced programmer, you might learn about a new library or tool you haven’t tried yet.

The BBC’s breaking news account, the Wall Street Journal, ESPN and the New York Times all rank within the top 25 most influential. But as our visualisation below of the top 25 accounts in the list shows (click to interact with it), a large number of followers doesn’t always guarantee you more influence – the quality of links and how they are shared also count.

Should I be able to share it publicly?  Maybe I could share it with a special shortened link that encapsulates a special key – that key could charge me if I share it with my friends and I want them to read it, or it could charge the clicker of the link if the Economist decides to allow à la carte payment on some new kind of media platform.  Or the Economist could allow clickers to get to the article for free, and get the value of the information about how I shared it and who clicked through to read it, and the value of the viral marketing.

“Even if the lure of the connected digital world gets people to skimp on the Gilligan’s Island reruns,” he noted, “that doesn’t necessarily mean their replacement behaviors will be any more productive.”

And it’s not just talk. Astia says that since 2003, more than 60% of the companies showcased at its Investor Forums have secured funding or an exit within one year, totalling more than $750 million raised and 21 exits including two IPOs.