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Aside from the fact that none of the operators want to grant it a guaranteed slot on their electronic programme guides, aside from the high costs of funding the spectrum, aside from the inevitable tensions between the commercial national host and the community-minded local outlets, there is no proof that these stations will raise the necessary advertising revenue.
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Professional journalists are being brought home from foreign bureaus, and that is not going to be reversed.”
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Design firm Periscopic takes a look at the Flash versus HTML5 debate and some considerations you should make if you're deciding which one to use in your projects. The main conclusions: Flash lets you reach the widest audience with the drawback of not working on some mobile devices; HTML5 is still developing.
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The report — titled “The Story So Far: What We Know About the Business of Digital Journalism” — recommends that journalists “gain a fuller appreciation for how advertisers now reach their customers via social media, new-media ads and search engine optimization,” and that large news outlets consider creating or re-creating separate digital staffs, “particularly on the business side.”
links for 2011-05-10
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